Planning a Live-Streamed Event? Here’s What You Need to Know.
- matchboxmotion
- Aug 7
- 3 min read
Updated: Nov 6
In a world where audiences expect real-time access, live streaming has become more than just a trend, it’s essential for reaching audiences further afield. Whether you’re hosting a corporate seminar in Maidstone, launching a new product in Canterbury, or running a creative workshop in Tunbridge Wells, live streaming allows you to connect with audiences anywhere, instantly and professionally.
For many businesses, the question isn’t “should we live stream?” but “how do we do it well?”
If you’ve ever searched for live streaming companies in Kent and been met with generic or one-size-fits-all options, you’re not alone. That’s where we come in. Based near Maidstone and working throughout the UK (and abroad), Matchbox Motion delivers tailored live streaming solutions designed to fit your event, your brand, and your audience.
Our experienced crew handle every part of the process - from multi-camera setups and crystal-clear audio, to broadcast-level streaming, graphics integration, and reliable on-site connectivity. Whether you’re streaming to a private audience or broadcasting worldwide, we ensure your event runs smoothly and looks professional from every angle.
In this guide, we’ll explore:
Why live streaming matters for businesses in 2025
What goes into a successful live stream setup
Common pitfalls to avoid
How Matchbox Motion supports events with expert production, technical precision, and creative storytelling
Wherever your event takes place - in Kent, London, or further afield, we’ll help you share it with the world.
Why Live Streaming Matters for Businesses
Kent is a thriving hub for events, from corporate expos to intimate panel talks. But not everyone can attend in person. Live streaming bridges that gap - making your event accessible to remote attendees, boosting engagement, and extending your message well beyond the room.
Local Context, Real Advantage
By working with a local team that understands the lay of the land, like traffic timing or sound restrictions in rural venues, you avoid surprises. Plus, on-the-ground support means faster response times, flexible setup, and in-person tech checks.
Challenges Businesses Face
Limited in-house tech knowledge
Inconsistent internet connections
Worry about stream quality or downtime
Lack of multi-camera or professional audio setups
Partnering with our professional event video production company from Wateringbury solves these issues before they even start.
The Core Components of a Successful Live Stream
Every successful stream is built on careful planning and reliable kit. Here’s what goes into it:
• Pre-Production Planning
Audience Mapping: Who’s watching? Internal teams, public audiences, or paying ticket holders?
Platform Choice: YouTube, Vimeo, Zoom, or a private player? We help you choose based on interactivity and goals.
Testing: Internet speed, lighting, sound all tested in advance, especially in rural venues.
• Multi-Camera Setup & Professional Audio
A static laptop webcam won’t cut it. Our live streams often feature:
At least two HD camera angles
Wireless lapel mics or boom audio
Direct-to-stream switching for smooth transitions
• On-Site Technical Support
We operate at your chosen venue, ready to:
Set up
Troubleshoot
Manage the live feed
This means no last-minute tech panics.
• Post-Event Value
The live stream is just the start. We can also:
Provide edited highlights
Create snippets for social media
Offer full-length replays for on-demand access
Common Mistakes to Avoid with Live Streaming
“We can DIY this, right?”
Maybe... but only if you’re okay with laggy feeds and poor audio. Live streaming isn’t just pressing the “go live” button, it’s live production. A business that chooses pro support will come off as polished and reliable.
“Wi-Fi is enough.”
In venues like village halls or country pubs, signal strength varies. We always check internet connections and can bring backup 4G/5G routers on request. We prefer using an ethernet connection, so please check wih the venue what internet service they can provide ahead of time.
“We don’t need a rehearsal.”
Even the best content can flop if tech isn’t rehearsed. Run-throughs prevent awkward pauses and camera malfunctions.
How Matchbox Motion Supports Live Streaming in Kent
At Matchbox Motion, we offer an end-to-end live streaming service. Whether you're planning a hybrid event or a creative showcase in a countryside venue, we tailor our approach to suit your goals and environment.
From rehearsals to real-time support, we provide:
Site inspections and internet testing
Professional camera and audio setups
Live switching and overlays for a branded look
Real-time troubleshooting and fail-safes
Post-event editing and replay features
We’ve supported clients across the UK, helping them extend their events beyond the room.
Let’s Make Your Next Event Unmissable
Live streaming can unlock new audiences, showcase your brand, and bring people together—wherever they are. Don’t leave it to chance.
Ready to get started?
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